3 questions for Lingyi Lu at Söderberg & Partners

Lingyi Lu, Head of Sustainability at Söderberg & Partners answers three questions.



2022-12-20

1 Hi Lingyi! We've seen troubled times and with what looks like a declining economy - is there any risk of sustainability falling further down the agenda and if so, what's important to counteract it?

The risk
certainly exists, and it tends to grow when short-term goals are prioritised over long-term ones. One way to counter this is to illustrate the consequences and opportunities of choosing to act proactively as opposed to not acting at all or waiting to act. Then, the reasoning needs to resonate with decision-makers at all levels, so that all units in an organisation are running in the same direction. Otherwise, conflicting objectives are likely to create stress in the organisation, which tends to drive short-termism even further. One thing that creates a good basis for aligning goals within an organisation is that everyone has the same basic level of sustainability knowledge.


2. Is knowledge in the organisation an important part of sustainability work?

Knowledge
in an organisation is essential. While greenwashing often refers to a company making itself appear more sustainable than it actually is, the phenomenon also exists when it comes to knowledge. Even with good intentions, an organisation with a lack of sustainability knowledge can make wrong decisions that, in the worst cases, can work against sustainability. For example, taking too narrow a view and deciding on a solution that generates sustainability benefits in one area while having detrimental effects in several other areas, the overall net benefit is negative. Creating positive value in the real world requires humility and openness, learning from new findings and the ever-growing body of knowledge.


3. What is the focus for Söderberg & Partners in the area of sustainability in the near future?

Obviously,
it is to continue creating sustainability value through what we do best - providing sustainable advice and managing capital based on solid sustainability analysis.

At the same time, it has not escaped anyone's notice that the financial services industry is being inundated by a wave of new EU regulations on sustainability. Like the rest of the industry, the coming years are expected to be ones of learning. Both about what the regulations mean for us, but also how to explain these requirements in a way that is easy to understand for individuals who are affected by them. Much of the focus will be on learning ourselves and sharing our knowledge with the outside world.



You can read more about Söderberg & Partners' sustainability work here:
https://www.soderbergpartners.se/om-oss/hallbarhet/

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